INDIANAPOLIS, February 21, 2022 – SupplyKick, an Amazon agency and wholesale partner, announced today that Vanessa Ruminski has been named President. She most recently served as SupplyKick's Vice President of Brand Operations, and previously led the company's marketplace services team as Director.

Now as President, Ruminski oversees day-to-day operations across partner management, marketplace execution, inventory and supply chain, advertising, creative services, and brand growth. She reports directly to Founder and CEO Chris Palmer.

Vanessa Ruminski's Background

Ruminski joined SupplyKick in 2018 with over 20 years of senior retail experience. Before SupplyKick, she held leadership roles at Bon-Ton and Kohl's Department Stores, where she built expertise in ecommerce operations, brick-and-mortar retail, and omnichannel strategy.

At SupplyKick, Ruminski led the expansion of the company's brand partnership program. She built systems for partner vetting, marketplace optimization, inventory forecasting, and operational efficiency. Her work helped SupplyKick scale from early-stage agency and wholesale operations to managing hundreds of brand partnerships across Amazon.

Her retail background gave her an operator's view of the supply chain, pricing pressure, and inventory risk that brick-and-mortar brands face when they move to Amazon. That context shaped how SupplyKick approaches wholesale partnerships and agency work today.

What the President Role Means

Ruminski's promotion put her in charge of the moving parts that keep an Amazon-focused business running: inventory flow, fee control, ad spend discipline, unauthorized seller cleanup, content quality, buy box positioning, and partner coordination.

Amazon third-party sellers now account for 61% of worldwide units sold on the platform, according to Marketplace Pulse. Amazon advertising services hit $68.63 billion in 2025. The operating burden is heavier than the old seller-tools era. Someone has to own the daily decisions that protect profit margins, keep inventory flowing, and turn advertising spend into measurable returns.

"We are immensely grateful for Vanessa's leadership," said Chris Palmer in the 2022 announcement. "She has been instrumental in our success to date. Her retail background and 'people first' leadership mentality are immensely beneficial to our team and brand partners."

Ruminski's role also extended to company growth strategy. In 2021, SupplyKick joined the Amazon Ads Partner Network and appeared on the Inc. 5000 for the fifth consecutive year.

"The SupplyKick culture is one-of-a-kind. I love the people I work with and how we work together every single day to make SupplyKick the success that it is," said Ruminski in 2022. "We have aggressive goals for 2022 that can only be achieved as a team, so I'm really excited to take those next steps and make sure we are on track. The opportunities we have to expand our business and our Agency and Wholesale partnerships are endless."

Historical Context: What Changed Since 2022

This announcement was published in February 2022. Since then, SupplyKick's leadership structure and service positioning have evolved. The current SupplyKick About page reflects the company's current team and approach.

This page remains the official record of Ruminski's February 2022 promotion to President. For current SupplyKick leadership, services, and company information, visit the About page.

About SupplyKick Today

SupplyKick is an Amazon agency and wholesale partner providing brands with strategy, execution, and operational support across Amazon marketplaces. The company manages advertising, creative, logistics, brand protection, and marketplace optimization for consumer brands.

SupplyKick offers two partnership models:

Agency: Guided execution across marketing, creative, advertising, reporting, logistics, and customer service

Wholesale: Monthly purchase orders, FBA operations, MAP adherence, unauthorized seller monitoring, inventory forecasting, creative, SEO, and advertising

SupplyKick is a five-time Inc. 5000 honoree and an approved Amazon Advertising partner.